Viscata teams up with Product DNA for next step on its journey to full sustainability
Viscata, one of the world’s leading espadrille brands, is delighted to announce its work with internationally recognized traceability consultancy, Product DNA.
Viscata has the world’s largest online selection of handmade espadrilles, so it is vital that customers are aware that they can buy our shoes with confidence, knowing that we are delivering on our promises to minimize our impact on the environment. Viscata is working towards full transparency in its supply chain and customer processes and this traceability project will help us to ensure that our suppliers and partners share the same values.
The collaboration will help to develop more transparent communication between all our stakeholders by placing them at the center of Viscata’s supply chain activities with transparency and accountability. Product DNA will also advise Viscata on how to stay ahead of the social and environmental issues that face the footwear industry. It is also a great chance to promote and protect the knowledge of the craftsmen who have been hand making espadrilles using natural materials for hundreds of years. This check will result in a circular map of Viscata’s entire espadrille manufacturing process, from design to recycling. It will be made freely available on our website for any customers concerned about the provenance of their shoes.

According to Viscata’s Operations Director, Guillaume Benoit: “At Viscata, we’ve always believed that sunlight is the best disinfectant. Since the beginning, we have been committed to working sustainably to reduce our impact on the world around us. Our ethos is all about beautiful handmade espadrilles, made the traditional way and using natural materials wherever possible.
Benoit continued: “We work hard every day to ensure that our products, our processes and our policies are part of the solution, not part of the problem. We believe that we have to walk the walk, not just talk the talk.
That’s why we’re delighted to be working with Product DNA. They’ve been around since 2005 and they’re real specialists in product traceability.
They have genuine expertise in mapping supply chain activity and their software-driven approach offers transparency for our customers and our partners. It’s good news that we have them advising us on how to verify our partners’ activities and to help us to communicate our commitment to sustainability in line with our brand values.”
And according to Robin Cornelius, founder of Product DNA: “We’re delighted to be working alongside a brand like Viscata. They share our commitment to transparency. We make our multi-sectoral expertise in traceability and deep knowledge available to any brand looking to achieve transparency.
We assist Viscata in publishing the life cycle of each product to its customers so that they can buy Viscata shoes with confidence.
We’ve developed a traceability tool which allows brands like Viscata to trace and share information directly with stakeholders through its public platform, respect-code.org. This system offers access to transparent information about product supply chains to help customers make informed decisions and to hold the involved partners to account. More than 120 million articles have been traced through respect-code.org ”
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About Viscata: Viscata is one of the world’s leading retailers of Spanish espadrilles with the widest online selection of espadrilles in the world. Viscata was founded in 2012 and designs and sells handmade Spanish espadrilles that combine modern technology with traditional techniques to create a stylish and relaxed range of shoes that you can wear at the beach or at the office. All our shoes are made by hand in Spain by artisans we know personally and we pride ourselves on using natural materials (such as leather and jute) alongside modern touches like buckles and bright colors. Viscata is committed to a sustainable approach to manufacturing that is kind to the planet.